2am VC
2am VC, registered as 2AM Ventures LLP, invests in early-stage Indian startups from its Mumbai base. Founding partners Hershel Mehta and Brendan Rogers lead the firm, which backs pre-seed and seed companies across consumer tech, fintech, and AI. Two funds totaling close to $35 million support a portfolio of 59 companies, including Newme and Apna Mart.
Overview
2am VC's legal name is 2AM Ventures LLP. The firm started in 2021. It runs its main office in Mumbai. Bengaluru, Delhi NCR, and Los Angeles host additional offices. The firm invests only in India-based startups. Hershel Mehta and Brendan Rogers lead 2am VC as founding partners.
Investment Focus and Stage
2am VC invests across consumer tech, fintech, food and beverage, AI, and software sectors. It backs founders mainly at the pre-seed and seed stages. Some deals extend into Series A. The firm aims to lead more than half of its investments. It commits 60 percent of each fund to first checks. The remaining 40 percent supports follow-on rounds for existing companies.
Fund Size and Portfolio
2am VC closed its first fund at $10 million in 2021. A second fund followed in March 2025, with a $25 million target. Combined, the two funds total close to $35 million. The firm's portfolio has grown past 59 companies. Newme and Apna Mart rank among its known investments. Other backed startups include Bimaplan and Karbon Card.
Leadership
Hershel Mehta and Brendan Rogers founded 2am VC together in 2021. Mehta serves as a founding partner and shapes the firm's India strategy. Rogers, also a founding partner, connects the fund with capital sources abroad. Both bring backgrounds in building and backing early-stage companies. Additional team members support deal sourcing and portfolio work.
